HighViz wins PR mandate of Spoton Logistics

New Delhi: one of the fastest-growing PR agencies in India, has bagged the public relations mandate of Spoton Logistics, India’s leading engineering and technology-driven express logistics company.

Headquartered in Bangalore, Spoton Logistics with its vast, well-established network and professional resources ensures seamless logistics for over 5,000 companies in an array of industries such as Hi-tech, Automotive, Engineering, Pharmaceutical, Electronics & Electricals, E-commerce, and Lifestyle & Retail.

With logistics becoming the backbone of the economy especially during the challenging times brought by COVID-19, it became imperative for Spoton Logistics to communicate with all key stakeholders effectively and build a strong brand recall to make its presence felt across the country. Playing a much more expansive role, HighViz’s PR mandate incorporates reinforcing the leadership position of Spoton Logistics in India by serving as a unified one-stop solution for Spoton’s offline and online brand reputation management needs.

With a cogent belief that every brand is unique and so is their communication strategy, HighViz has been at the forefront of formulating out-of-the-box media strategies for numerous brands. After having tasted great success working with India’s highly reputed technology companies and startups since its inception in 2014, HighViz has added yet another feather to its cap with this association.

Expressing excitement about the association, Reena Singhania, National Manager, Inside Sales & Marketing, Spoton Logistics Pvt Ltd, said, “We, at Spoton Logistics, are on a rock-solid growth trajectory and were looking to associate with a PR agency that provides just the right amalgamation of innovative thinking and great storytelling capabilities. We are glad to partner with HighViz and are confident about their results-oriented approach. I believe this partnership can work wonders in establishing the right positioning for us in the market, given the strong track record of HighViz PR having worked with some of the most disruptive companies in the logistics industry.”

Commenting on the client win, Gurdeep Kaur, Director of HighViz PR stated, “We are honoured to be entrusted with the responsibility to manage the public image for Spoton, especially at such a dynamic and important time. There has been a colossal shift in the way companies communicate with their stakeholders. The ramified impact of effective communication has become immensely significant, especially in the aftermath of COVID-19. The fact that HighViz will have a key role to play in the overall process by adding business value for Spoton with our cutting-edge consultancy services makes us extremely proud.”

In existence since 2014, HighViz PR (a unit of Quirkyiens Marketing Solutions) is a leading India-based public relations (PR) agency that believes in delivering the best results that make a tangible difference for its clients. 

Source: Audience Reports and MediaNews4U and MXM India and PR Moment